01
Regulation
Helping people regain control over stress, attention and emotional balance.
European Wellbeing Technology Company
Building the Operating
System for Wellbeing.
Vibe develops technology that helps people improve focus, regulate stress, recover better and build healthier daily habits.
Built in Europe. Designed for millions.
Headquartered
Europe
Focus
Wellbeing Infrastructure
Products
Vibe · Pust
Stage
Early-stage technology
01The Problem
Modern life was never
designed for human wellbeing.
People have access to more information than at any point in history. Yet stress, burnout, distraction and mental overload continue to rise.
The challenge is no longer information. The challenge is regulation.
Most people lack systems that help them navigate daily life in a sustainable way. Vibe exists to change that.
+47%
rise in reported workplace stress, last decade
2h 11m
average daily screen-driven distraction
1 in 3
adults report chronic sleep disruption
62%
say they feel mentally overloaded weekly
Indicative figures drawn from published wellbeing and labor research.
02Our Thesis
Wellbeing is becoming infrastructure.
The systems that quietly support modern life — payments, identity, cloud — have a missing layer. Wellbeing is becoming the next one.
02
Recovery
Creating systems that improve sleep, restoration and long-term resilience.
03
Performance
Supporting focus, clarity and sustainable energy without burnout.
03A New Category
Not content.
Not therapy.
Not another wellness app.
The next generation of wellbeing products will not be libraries of content. They will be intelligent systems.
Systems that understand context.
Systems that adapt.
Systems that help people move from stress to calm, distraction to focus and fatigue to recovery.
This is the category Vibe is building.
04Platform Vision
One platform.
Multiple layers.
Each layer expands a person's ability to understand and improve their wellbeing. Together they form a unified operating system for everyday life.
wellbeing.os
Wellbeing OS
├── Breathing
├── Focus
├── Recovery
├── Sleep
├── Habits
├── AI Guidance
└── Personalization
Breathing
Focus
Recovery
Sleep
Habits
AI Guidance
Personalization
05Products
Products built on the platform.
Vibe is building a growing portfolio of wellbeing products powered by a shared platform and long-term vision.
Personal Wellbeing
Vibe
Personal wellbeing platform. Helping people build healthier routines and better daily states.
Vibe PlatformLive
AI Breathing
Pust
AI-powered breathing companion. Helping people regulate stress and improve focus through guided breathing.
Vibe PlatformLive
Coming soon
Next product
The platform is designed to support multiple wellbeing experiences over time.
—
06Technology
Engineered as
infrastructure.
We treat wellbeing as a systems problem. The substrate beneath every Vibe product is the same: low-latency edge delivery, a real-time event spine, model-served personalization, and a privacy-first data plane built for European regulation.
Our platform is built around four principles. Latency is a feature — sessions, signals and guidance render in under a hundred milliseconds at the edge. Models are first-class — inference is woven into the product surface, not bolted on as a chat box.
Data is sovereign — every byte of biosignal, behavior and content lives inside a single European data plane, encrypted in flight and at rest, with user-level controls baked into the schema. The stack is owned — repositories, accounts, models and infrastructure sit under one entity, with zero vendor lock-in at the layers that matter.
What this enables is unusual for the category: the same runtime that ships a guided breathing session can ship an adaptive AI protocol, a clinician-reviewed program, or a workplace-grade compliance report — without re-platforming.
< 100ms
Edge response p95
EU-only
Data residency
GDPR + ISO-aligned
Compliance posture
Real-time
Event + signal pipeline
On-device
Sensitive inference paths
Single tenant
Per-product isolation
vibe.os · runtime/consolelive · eu-north-1
Real-time biosignal stream
HRV · respiration · attention
hrvrespirationattention
t · 240 samples · 60s window
HRV
68 ms
Δ +4.2
RESP
5.6/min
Δ −0.8
FOCUS
0.82
Δ +0.11
LOAD
0.31
Δ −0.06
AI guidance · inference
claude-3 · personalization v4
signal_in›hrv↓ · resp↑ · stress 0.71
context›session 23 · 18:42 · mon
model›vibe-os/coach@2.4
Output
Recommend 6-min coherent breathing → recovery block at 21:30. Confidence 0.91.
Personalization fit
rolling 28-day
w−12now
Cohort wellbeing index
population
72.4
+3.1 wow
lowcohort wellbeing index distributionhigh
Technology is not the product. It is the foundation that makes the product possible — and the reason we can move from a breathing session to a continuous wellbeing system without changing what's underneath.
07Principles
Principles that guide everything we build.
P/01
Science over trends.
P/02
Simplicity over complexity.
P/03
Guidance over information.
P/04
Consistency over intensity.
P/05
Long-term wellbeing over short-term engagement.
08Why Europe
Built in Europe.
Designed for the world.
Vibe combines Nordic wellbeing traditions, clinical expertise and modern software engineering to create products designed for global impact.
We believe Europe can lead the next generation of wellbeing technology.
Oslo
Stockholm
Copenhagen
Helsinki
Berlin
Amsterdam
09Careers
Help build the operating
system for wellbeing.
We hire engineers, designers, clinicians and operators who treat ambition as a baseline and shipping as a discipline.
Don't see your role? Write to Malinmalin@vibe.no · CEO & Founder
10Vision
The future is personal.
The next decade of wellbeing will be intelligent.
Personalized.
Adaptive.
Always available.
Vibe is building the infrastructure layer that makes that future possible.